LAAM Fashion Week Season 2 Continues with Retail, High-Street and Designer Fashion on Day 2
[Lahore, 24th October 2026] – LAAM Fashion Week (LFW) continued its second edition in Lahore on Saturday, 24th October 2026, with Day 2 bringing together retail-ready fashion businesses, established high-street labels and designer showcases across three distinct runway presentations. Co-created by LAAM and
LAAM Fashion Week Season 2 Opens in Lahore with a Celebration of Fashion, Heritage and New Talent
[Lahore, 23rd October 2026] – LAAM Fashion Week (LFW) officially commenced its second edition in Lahore on Friday, 23rd October 2026, opening four days of fashion with a programme spanning established designers, emerging talent, heritage, contemporary fashion and specially curated runway experiences. Co-created
Sharmeen Obaid-Chinoy Launches Across Every Doorway on World Polio Day, Spotlighting the Women Behind Pakistan’s Polio Eradication Efforts
[Karachi, 24th October 2026] SOC Films, with two-time Academy Award-winning filmmaker Sharmeen Obaid-Chinoy at the helm, announces the launch of Across Every Doorway, a new documentary to mark World Polio Day, this 24th October 2026. Following four women working across Karachi, Rawalpindi, Peshawar,
Sania Maskatiya All Set to Open LAAM Fashion Week Season 2 with LALEH
The celebrated fashion house returns to the Lahore runway with an exuberant new collection rooted in colour, craft and contemporary expression [Lahore, October 22, 2026] – Sania Maskatiya is set to open LAAM Fashion Week Season 2 in Lahore with LALEH, a new
LAAM Fashion Week Season 2 Unveils Designer Line-Up, and Expanded Runway Programming
Returning to Lahore from 23–26 October 2026, LFW2 brings together leading designers, high-street and manufacturing brands, emerging talent and a more digitally connected Fashion Week experience [Lahore, October 20, 2026] – LAAM Fashion Week (LFW) has unveiled the designer and brand line-up for
Sharmeen Obaid-Chinoy Celebrates Five Years of Patakha Pictures with 2026 ‘Claim the Frame’ Fellows
[Karachi, 19th October 2026] Two-time Academy Award-winning filmmaker Sharmeen Obaid-Chinoy celebrated five years of Patakha Pictures, an initiative of SOC Films dedicated to nurturing Pakistan’s next generation of documentary filmmakers, at a special event in Karachi that also spotlighted the eight women filmmakers
TGI Fridays™ Signs Development Agreement to Fuel Pakistan Growth
Plans include scaling to 15 restaurants as TGI Fridays continues to expand its footprint across South Asia and the Middle East under its 1-2-3 Strategic Vision. [Lahore, 5th October 2026] – TGI Fridays™ today announced a landmark development agreement with Meerab Hospitality, marking
Experts call for medical approach to obesity at Lahore event
LAHORE: With more than 1 billion people living with obesity worldwide, health experts in Lahore on August 31 called for treating obesity as a chronic disease and expanding access to medical and surgical care in Pakistan. Obesity has emerged as a major public
L’Oréal Pakistan Advances Local Capability Through Strategic Raw Material Localization
[Karachi – 15th May 2026] L’Oréal Pakistan announced a significant milestone in its journey toward domestic capability building: the successful localization of Sodium Laureth Sulfate (SLES), a critical raw material for shampoo production. This strategic onboarding of Tufail Chemical Industries Ltd. as a qualified
